About Us
Since our inception in 1988, we at Agro-Culture Trends (Pvt) Ltd have always had a singular goal: ensuring that Sri Lankan farmers reach parity with their counterparts both regionally and globally in crop production. This can only be achieved by ensuring that they have access to the very best varieties of vegetable seeds available to suit our conditions, as well as the technical support required in order to gain the maximum benefit from them, and the bedrock of our business is providing them with exactly that.
Over the past 30 years, our commitment to providing the best possible products has enabled us to grow steadily and today we are one of the largest and most trusted seed marketing companies in Sri Lanka, with the widest range of products for different crop categories and an established reputation for being the innovator of the sector.
In keeping with this reputation, we were the first seed company to Introduce F1 Hybrid Seed to Sri Lanka for a crop category other than Cabbage, with the Hybrid Chilli “Delhi Hot” which upon introduction in 1997 revolutionized the Chilli market, making it possible for farmers who were used to gaining yields of 3-4000Kg/Acre to increase their yields to 15,000Kg/Acre and beyond, resulting in massively increased income potential. This pioneering product introduced farmers to the benefits of Hybrid seeds and a result of our work many other crop categories soon converted to Hybrid seed cultivation.
More Recent Innovations
Hybrid Pumpkin variety “Lara” was the first variety in the segment to display significant resistance to virus diseases that were decimating pumpkin cultivations while also increasing yields from previous standard variety’s (also a Hybrid) 8000Kg/Acre to 12-15,000Kg/Acre
Hybrid Cucumber “Akila” has the distinction of being the quickest producing variety of Cucumber introduced to the market, with farmers able to get the first harvest in just 34 days from planting, allowing them to gain income from the crop earlier than would be possible with other types.
Introduction of Hybrid Watermelon variety “Aquila” resulted in a major sea change in the watermelon market, increasing yield from previous levels of 5000Kg/Acre to 20,000Kg/Acre, which increased the profitability of watermelon cultivation.
Greenhouse cultivators in Sri Lanka were introduced to specialized Greenhouse varieties for the very first time by us with the Bell Pepper variety “Olympus & Mildred”, the Beef Tomato varieties “Aegean” and “Sylviana” and the Cucumber variety “Lamees”. All these varieties have been specifically developed for protected cultivation and provide major benefits in yield, fruit quality, crop duration etc.
A Strong Global Network
We always focus on introducing varieties that are well suited to our country’s market and environmental conditions, with special attention given to resistance to pests and diseases and the specific strains that are prevalent in our conditions. We believe this is a key factor in ensuring the sustainability of food production in Sri Lanka and our international partners support us in this by working with us to develop products that are well suited to our conditions.
We currently represent the following International Seed companies
Vision
Our Vision is to become Sri Lanka’s leading, most high-profile & most trusted Agricultural Product & Services Provider by 2025
Mission
Our mission is to provide Sri Lankan farmers with the highest quality input material, information and assistance in order to ensure that they achieve the same level as their counterparts in countries that are leading in agriculture, and also ensure that they develop a high level of trust in our company as a partner.
Protected Cultivation (Greenhouse Specific)
This extensive range has ensured that we are a commanding presence in the Sri Lankan Seed market today.
In order to provide the best possible service to the Sri Lankan farmer, our dedicated staff includes field officers who are permanently based in key areas to provide technical assistance to farmers, keep us updated on the present status of the market, and of course promote our products and conduct trials of new varieties.
Our farm in Dambulla and our stations in Welimada and Embilipitiya are primarily used for the trialing of new varieties in keeping with our company philosophy of constantly refining and improving our product range to better meet the needs of our farming community.
Thanks to our hands-on approach to seed marketing, a trusted logo, “The Goviya Mark” which is accepted in its own right by farmers as signifying quality products, along with our dynamic field activities and our unmatched range, we are working towards becoming the No 1 seed company in the country in the very near future.